PUMA AND GENESIS ANNOUNCE THE SIGNING OF CARDIFF CITY FC FOR THE NEXT FIVE SEASONS

The announcement arrives as the club announce their transfer into the new stadium. Peter Ridsdale, Chairman, Cardiff City FC explained: “We are quite proud to have entered into a partnership with these a primary brand as PUMA. Our new Technical Kit Partnership the moment again demonstrates the progress that has been manufactured at Cardiff City Soccer Club.”

The contract will see PUMA provide the Welsh club with their Technical and Replica Kit and Trainingwear for the following 5 seasons. Roger Harrison, PUMA Uk Marketing and advertising Director remarks: “We are thrilled to be embarking upon a five time Technical Kit partnership with Cardiff. This will give PUMA fantastic exposure throughout South Wales and with great kit and very good services we will be an outstanding spouse for the club.”

Genesis Group Worldwide Ltd are PUMA’s Licensee for Professional Teamsports for the Uk &amp Ireland and the kick off of the Bluebirds PUMA 09/10 House and Away Kit sees the club be a part of the portfolio of PUMA contracted clubs like Reading through FC, Bristol City FC, Leyton Orient FC, Bath Rugby Union and England Rugby League.

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Russell Thomas, Head of Sports Sponsorship, Genesis commented: “We are delighted to announce the offer with Cardiff Metropolis at these kinds of an exciting time in the Club’s historical past. As City’s Technical Kit Companion for the next five seasons, we’ve been functioning hard behind the scenes for a number of months with PUMA and the Club to make a excellent top quality Kit and Trainingwear range that supporters can be proud of. We seem forward to the new year and the new house Kit creating its first look at the official opening of the new stadium against Celtic on 22nd July.

“Genesis will be partnering with 5 Clubs in the Soccer League Championship in 2009/ten which, as the fourth most watched league in Europe, adopted by more than 9 million supporters, demonstrates we are delivering the correct product to elite players on field and supporters in shop.”

The conclude of previous year saw the launch of “The Kit Staff” organization, a dedication by PUMA and Genesis, to give grassroots Soccer in the Uk and Ireland “Your Kit, Your Way”. Supporters that play Soccer by themselves can now play in the same PUMA brand The Bluebirds will play in. For much more info about The Kit Team check out PUMA Football information at The Kit Staff